A thought about expertise
One thing that holds me back from being an expert is that I don't want to know so much about one thing that I don't know anything about anything else.
AB -- 9/09/08
Leverage your ambivalence!
One thing that holds me back from being an expert is that I don't want to know so much about one thing that I don't know anything about anything else.
Just wanted to hold on to this excerpt from the Amazon blog of biologist Michael Behe -- I was drawn by his comment about expertise:
I've noticed that many experts, and other people interested in asserting authority, will use what I call rhetorical intimidation to gain the upper hand in a dispute. One way they do this is through the use of certain expressions. Here are some examples I can think of:
An essay by Michael Kinsley in Time, "Gaffes to the Rescue," offers some interesting insights into the public utterances of politicians. It's sad to think what it must be like to follow a profession in which you have to manipulate your words (spin) in furtherance of your quest for power and control, while at the same time you have to be ever vigilant not to say something that can get you in trouble or possibly even chased off the field (gaffes).
Kinsley gives some useful definitions of "spin" and "gaffe" in his essay:
"Spin is often thought to be synonymous with falsehood or lying, but more accurately it is indifference to the truth. A politician engaged in spin is saying what he or she wishes were true, and sometimes, by coincidence, it is. Meanwhile, a gaffe, it has been said, is when a politician tells the truth--or more precisely, when he or she accidentally reveals something truthful about what is going on in his or her head. A gaffe is what happens when the spin breaks down."
Kinsley uses recent examples of gaffes by Jacques Chirac, Joseph Biden, and Barbara Boxer, but some classic examples of gaffes that come to my mind are two that seriously derailed the political careers of the utterers:
+ Al Gore's statement that he was one of the people in the legislature who took the initiative providing the funding to build the Internet -- which somehow got twisted around to make it look like he was taking credit for inventing the Internet
+ Trent Lott's tribute to Strom Thurmond, in which he said things probably would have been better if Thurmond had been elected as President -- which always sounded to me like one of those things good ol' boys say to each other at banquets to make each other feel good. Seems pretty unlikely that Lott had in mind endorsing Thurmond's long-ago segregationist stance.
I think there's a lot more to say about spin, which I plan to write about in the future. But in brief I think my point will be that spin is employed much more often than we acknowledge, in all kinds of situations, and can be very hard to identify and expose. I think it is often used as a tool to gain power by rhetorical intimidation.Recently a colleague pointed me to Malcolm Gladwell's 2002 article in The New Yorker, "The Social Life of Paper." I read this article yesterday in connection with a research project I'm doing on the future of print and paper. Gladwell confirms a thought I've had frequently in the past: Paper is a great interface.
The organization I work for has just released some valuable research about support for innovation within large companies. The finding that stands out most is that executives feel that their companies are picking up the pace of product innovation but that market's interest lags behind.
My brother Jeff Bredenberg is about to release his new book, "How to Cheat at Cleaning." Jeff has been starting to generate a lot of exposure with his books. He's been on Letterman and is scheduled to be on the CBS morning show Jan. 3, 2007. Plus, his publisher Taunton Press is arranging a 10-city book tour in Q1 2007.